Having a website is not enough these days. The internet has become one of the most competitive spaces and everyone is competing with the mass amounts of traffic and users online. While a website is extremely important and serves as the foundation for your online marketing presence, it is just that, a foundation. Promotion of your website via other digital marketing channels is important to set your business apart and give you every opportunity to attract new visitors, which will hopefully turn into new customers. 

Digital marketing is the promotion of your brand and the service you need to battle against competitors that do not only exist locally but now exist nationally and internationally against your business. 

With a strong online presence and digital marketing strategy, the opportunity to scale your business successfully is enormous. Digital marketing presents opportunities for exponential business growth and returns multiples that are better than any other advertising opportunity. 

Neance is results-driven, data-powered, and strategy-focused. Unlike generic agencies, we customize every campaign to your unique business needs, ensuring maximum ROI. We don’t believe in vanity metrics – we focus on real business growth. 

Absolutely! Our proven strategies increase website traffic, generate quality leads, and boost conversion rates. We don’t just bring visitors—we turn them into paying customers. Our clients see significant revenue growth within months.

SEO (Search Engine Optimization) makes your website rank higher on Google, increasing visibility and attracting high-quality, organic traffic. Unlike paid ads, SEO delivers long-term, sustainable growth and builds your brand’s credibility. 

Google Tag Manager (GTM) allows you to install, deploy, configure, and manage tags on your website. This tag management system manages to achieve these through an easy-to-use web-based interface without requiring modifications to the website code. GTM is a free tool that empowers you to make tag changes whenever necessary 

Influencer marketing allows businesses to collaborate with individuals who have a large following on social media platforms. These influencers or social media celebrities can be instrumental in promoting a brand to a wider market due to their massive number of followers who view them as experts or trustworthy sources of information. 

• It is the first step in the marketing funnel – a foundation to acquire your ideal customers. 

• The audience’s ability to recall your brand depends on brand awareness. 

• It makes your target audience familiar and comfortable with your brand. 

• It helps you achieve your business goals and objectives, significantly increasing your website traffic and building brand affinity. 

Unlike traditional marketing, personalized marketing tailors messages to each customer using real-time data to understand their needs and interests. It offers an optimized marketing experience. 

E-commerce SEO involves optimizing your website with specific keywords to improve your organic rankings. Your online store becomes more visible on search engine results pages. 

A good conversion rate for Google ads depends on several factors. The average conversion rate across industries is around 2.9%, so anything above that is considered good. Many marketing experts consider anything above 5% to be a good conversion rate for Google ads. 

AI-generated content refers to pieces of writing such as long-form articles, blog posts, social media ad copies, and so on that are created by machine learning based on human inputs (human search queries). It is any content produced using artificial intelligence (AI) rather than traditional content creation. 

• Create an opt-in campaign. You can either create one on your own by using Mailchimp or use a lead automation tool such as Opti Monster. 

• Choose the template for your campaign. 

• Target your audience by using options such as page-level targeting, geolocation, onsite retargeting, and so on. 

• Segment your leads once the data has been collected. 

It’s a process where automated tools handle social media tasks like scheduling posts or republishing content, saving time and reducing the need for human involvement. It allows companies to allocate their time and resources to other core areas of marketing.

On-page SEO enhances your website’s elements, such as content and HTML code, to achieve a higher ranking. Conversely, off-page SEO involves external efforts to boost your site’s position in search results, like acquiring backlinks.

• Content curation 

• Content generation 

• Chatbots 

• Generative AI 

• Targeting ads 

• Retargeting 

• Marketing automation 

• Speech recognition 

• Language recognition 

• Image recognition 

• Business forecasting 

• Dynamic pricing 

• Predictive analysis 

• Predictive customer service 

• Customer segmentation